Laurel Perfumes is a boutique French and Middle Eastern perfumery house on a mission to create some of the world’s most finely crafted and iconic perfumes.

Although firmly rooted in the traditions of the Arabian Peninsula, we constantly strive to re-interpret the region’s rich perfume heritage for our global audiences - from Riyadh to Istanbul to Paris, London and beyond.

Working closely with artisanal perfumers, our fragrance creation process is a study of the art of luxury craftsmanship. Driven by a deep caring for the emotional needs of our customers, we are obsessed with the smallest details – committed to selecting only the finest natural raw materials whilst patiently formulating and macerating our ingredients. The perfumes then make their way to the foothills of France where they are lovingly bottled and packed.

The result – sophisticated, compelling (read: addictive!) and long-lasting fragrances that effortlessly bridge our world’s cultural divides and allow you to be the best and most unique version of yourself, every day.

Little wonder that we named our first perfume “Al Jasoor” meaning “Brave” – an ode to our brave and passionate team who have poured everything into this beautiful creative journey and the many brave people who have inspired us along the way.

Calling out to celebrities, social media influencers, sports personalities, make-up artists, wedding planners, beauty entrepreneurs, event organisers, fashion brands, luxury salons and retailers.

Want to develop your own unique perfumes under your own brand?

Laurel Perfumes is delighted to be your private label partner helping you to bring your product vision to life.

We will help you all the way – from brand concept planning, product design, customised fragrance development and packaging selection – to production, quality testing, certification, importation and delivery to your door step.

And we can also help market your products through our partnerships with retailers and distributors across the GCC.

With an unparalleled commitment to quality and our years of experience in the field of perfumes, you can be assured that your customers will be delighted with your new fragrance range.

Come talk to us to start your journey into the world of perfumes.